Dotdigital acquires cross-channel personalization vendor Fresh Relevance |
Chris Cano
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Marketing skillsHow to tap into the consumer’s psyche with your email marketing campaigns
Read moreThe likelihood of conversion depends on how well you pair the emotional and rational elements of your email marketing. There’s a lot to be gained from getting this marriage spot on.
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Email marketing“Missing the Mark” – 10 ‘exemplary’ SPAM emails
Read moreWhat can you learn from the worst in email?
