Social media marketing
Social media marketing is a great way to engage new and existing customers. Instagram, Tik Tok, and the Metaverse are constantly changing the playing field. It’s important to keep up to date with all things social media marketing.
Discover how you can add social media to your cross-channel marketing strategy.
-
Email marketing
iOS 17: don’t worry – clicks aren’t dead
Learn about Apple's recent iOS 17 privacy updates and how they affect digital marketing.
-
Industry trends
Key social media dates for 2023
Check out the key social media days you can tap into for extra engagement in 2023.
-
Email marketing
How to combine your email and social strategies
Email? Social? Or email and social? These two marketing channels are frequently viewed as being in competition, but we think they work pretty well in tandem.
Check out our infographic and discover how you can unite your email and social strategies.
-
Email marketing
5 ways email and social can help each other out
The days of the marketer deciding the channel are long gone. In order to reach your audience, you now must find them on their chosen channel and be ready with the right message.
-
Marketing skills
How are brands using TikTok in their marketing?
How are brands using TikTok in their marketing? Marketing skills, Social media marketing Brands utilizing social media is nothing new. It’s a great way to interact with your audience and...
-
Customer engagement
How to add cultural events to your marketing calendar
How to add cultural events to your marketing calendar Customer engagement, Seasonal, Social media marketing Cinco de Mayo is upon us. For many of us, this day conjures up images...
-
Customer engagement
5 rules to make your emails ‘shareable’
Making your email marketing content shareable is a great way to improve brand awareness and increase the size of your marketing lists.
-
Social media marketing
4 ways to use social media with email
Over the last 10 years, the amount of time we spend on social media has increased significantly. There are now nearly 3.5 billion active users on social media, who spend an average of 2 hours and 16 minutes on these platforms. With an email address associated with every account, the possibilities to connect are endless.
-
Automation
Repetition, Repetition, Repetition … Repeat Marketing Works
Through influential repeat marketing, establish a strong brand presence that’ll draw your online customers back to you
-
Social media marketing
List acquisition: make your social networks work harder
Facebook, Twitter, YouTube, display ads, mobile apps, wearables… Nowadays, there are an abundance of marketing channels that you can use to communicate with and engage your prospects and customers. But the one channel – the glue that binds all your tactics together – is email.
-
Social media marketing
How To Use Social Media To Supercharge Your Email Database
A massive 78% of the UK’s online population uses social networks and websites like Facebook and Twitter to share and pass on information. Add that to the fact that 25%...
-
Email marketing
7 Top Tips To Integrate Email With Social Media
Social media is the latest buzzword in the marketing industry. But social media does not work well in isolation. By integrating your social media activity with your email marketing, you...
-
Social media marketing
Five golden rules for successful social sharing
Research published by Experian shows that email marketing messages shared through social networking links deliver, on average, 5 times more forwards than an email with just a single ‘forward to...
-
Social media marketing
5 Rules For Successful Social Media Sharing
Recent research published by Experian shows that email marketing messages shared through social networking links deliver, on average, 5 times more forwards than an email with just a single ‘forward...