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Key social media dates for 2023

Check out the key social media days you can tap into for extra engagement in 2023.
Woman sitting at desk looks at calendar

It seems as though the internet is celebrating a holiday almost every day. Whether it’s Pizza Day, Star Wars Day, or National Dog Day, there’s always something going on to help you connect with audiences.

How you use them and which you choose to include in your social media marketing plan will vary depending on your brand and your audience. Remember, the goal is to surprise and delight, and sometimes, the weird and wonderful is what it takes to engage customers and stop the scroll. Of course, you know we love a cross-channel approach, and social media and email marketing can really help each other out.

This list is extensive, it’s not exhaustive. With so many more holidays popping up all the time, there are sure to be some we’ve missed. But this list is designed to help inspire some new campaigns and help you plan unique ways to engage your customers.

January 2023

Themes for the month

Dry January #DryJanuary

National Mentoring Month #Mentoring Amplifies

National Slavery and Human Trafficking Prevention Month

January hashtag calendar

January 1 – New Year’s Day #NewYearsDay

January 2 – National Motivation and Inspiration Day #MotivationandInspirationDay

January 2 – Science Fiction Day #ScienceFictionDay

January 2 – World Introvert Day #WorldIntrovertDay

January 4 – National Spaghetti Day #NationalSpaghettiDay

January 4 – Back to Work #BacktoWork

January 5 – Bird Day #BirdDay

January 8 – Bubble Bath Day #BubbleBathDay

Relaxing Season 5 GIF by Friends - Find & Share on GIPHY

January 8 – National Vision Board Day #VisionBoardDay

January 11 – Human Trafficking Awareness Day #HumanTraffickingAwarenessDay

January 11 – Clean Off Your Desk Day #CleanOffYourDeskDay

January 13 – National Sticker Day #NationalStickerDay

January 13 – Make Your Dreams Come True Day #DreamsComeTrue

January 14 – Organize Your Home Day #OrganizeYourHomeDay

January 14 – Dress Up You Pet Day #DressUpYourPetDay

January 15 – National Hat Day #NationalHatDay

January 17 – Martin Luther King Jr. Day #MLKDay

January 18 – Winnie The Pooh Day #WinnieThePoohDay

January 19 – Popcorn Day #PopcornDay

January 20 – Penguin Awareness Day #PenguinAwarenessDay

January 21 – National Hugging Day #NationalHuggingDay

January 22 – Chinese New Year #YearOfTheRabbit

January 23 – National Pie Day #PieDay

January 24 – National Compliment Day #NationalComplimentDay

January 25 – Opposite Day #OppositeDay

January 27 – Chocolate Cake Day #ChocolateCakeDay

January 30 – Croissant Day #CroissantDay

January 31 – Backwards Day #BackwardsDay

February 2023

Themes for the month

National Black History Month (USA)

Random Acts of Kindness Week: February 13-19

LGBT+ History Month (UK)

February hashtag calendar

February 2 – Groundhog Day #GroundhogDay

February 2 – World Wetlands Day #WorldWetlandsDay

February 3 – Golden Retriever Day #GoldenRetrieverDay

February 4 – World Cancer Day #WorldCancerDay #WeCanICan

February 4 – National Bubble Gum Day #BubbleGumDay

February 6 – The Grammy Awards #Grammys2023

February 6 – Frozen Yoghurt Day #FrozenYoghurtDay

February 7 – National Send a Card to a Friend Day #SendACardToAFriendDay

February 8 – National Boy Scouts Day #BoyScoutsDay

February 9 – Pizza Day #PizzaDay

February 9 – New York Fashion Week begins #NYFW

February 11 – Make a Friend Day #MakeAFriendDay

February 12 – Super Bowl LVII #SuperBowl2023

February 13 – Self-Love Day #SelfLoveDay

February 13 – Galentine’s Day #GalentinesDay

February 14 – Valentine’s Day #ValentinesDay

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February 14 – Singles Awareness Day #SinglesAwarenessDay

February 17 – Random Acts of Kindness Day #RandomActsOfKindnessDay

February 17 – London Fashion Week begins #LFW

February 18 – Eat Ice Cream For Breakfast Day #IceCream

February 20 – Love Your Pet Day #LoveYourPetDay

February 20 – Presidents Day #PresidentsDay

February 21 – Mardi Gras #MardiGras

February 24 – Toast Day #ToastDay

February 26 – National Wear Red Day #WearRed

March 2023

Themes for the month

Women’s History Month

American Red Cross Month

Ramadan: 22 March – 21 April

March hashtag calendar

March 1 – Peanut Butter Lover’s Day #PeanutButterLoversDay

March 2 – Dr. Suess Day #DrSuessDay

March 3 – World Wildlife Day #WorldWildlifeDay

March 3 – World Book Day #BookDay

March 4 – Employee Appreciation Day #EmployeeAppreciationDay

March 7 – Cereal Day #CerealDay

March 8 – International Women’s Day #InternationalWomensDay #IWD2023 #EachforEqual

March 8 – Organize Your Home Office Day #OrganizeYourHomeOfficeDay

March 9 – Meatball Day #MeatballDay

March 10 – International Day of Awesomeness #IDOA

March 12 – National Girl Scout Day #GirlScoutDay

March 12 – The Academy Awards #Oscars2023

March 14 – Potato Chip Day #NationalPotatoChipDay

March 14 – National Napping Day #NationalNappingDay

Seth Meyers Nap GIF by Late Night with Seth Meyers - Find & Share on GIPHY

March 16 – Panda Day #PandaDay

March 17 – St. Patrick’s Day #StPatricksDay

March 18 – World Sleep Day #WorldSleepDay

March 18 – Awkward Moments Day #AwkwardMomentsDay

March 19 – National Let’s Laugh Day #NationalLetsLaughDay

March 19 – Mother’s Day (UK) #MothersDay

March 20 – First Day of Spring #FirstDayofSpring

March 20 – International Day of Happiness #InternationalDayofHappiness

March 20 – World Storytelling Day #WorldStorytellingDay

March 21 – Elimination of Racial Discrimination Day #RacialDiscriminationDay

March 21 – World Poetry Day #WorldPoetryDay

March 22 – World Water Day #WorldWaterDay #Water2me

March 23 – Puppy Day #PuppyDay

March 25 – Tolkien Reading Day #TolkienReadingDay

March 26 – Good Hair Day #GoodHairDay

March 26 – Earth Hour Day #EarthHourDay

March 31 – Transgender Day of Visibility #TDOV

April 2023

Themes for the month

Stress Awareness Month

National Poetry Month

April hashtag calendar

April 1 – April Fools Day #AprilFools

April 2 – World Autism Awareness Day #AutismAcceptance

April 3 – Find a Rainbow Day #FindARainbowDay

April 3 – World Party Day #PartyDay

April 7 – World Health Day #LetsTalk

April 7 – Good Friday #GoodFriday

April 9 – Easter Sunday #HappyEaster

April 9 – Unicorn Day #UnicornDay

April 10 – Siblings Day #SiblingsDay

April 11 – Pet Day #PetDay

April 19 – Wear Your Pajamas to Work Day #PJDay

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April 20 – National Lookalike Day #NationalLookalikeDay

April 21 – National High-Five Day #NH5D

April 21 – World Creativity and Innovation Day #Innovate

April 22 – Earth Day #EarthDay2023

April 23 – National Picnic Day #NationalPicnicDay

April 24 – Pigs in a Blanket Day #PigsInBlanketsDay

April 25 – World Malaria Day #EndMalariaForGood

April 28 – Superhero Day #SuperheroDay

April 28 – Take Our Daughters & Sons to Work Day #COUNTONME

April 29 – International Dance Day #InternationalDanceDay

April 30 – Adopt a Shelter Pet Day #AdoptAShelterPetDay

May 2023

Themes for the month

National Barbeque Month

Lupus Awareness Month

May hashtag calendar

May 1 – May Day #MayDay

May 3 – Thank a Teacher Day #ThankATeacher

May 4 – Star Wars Day #MayThe4thBeWithYou

May 5 – Cinco de Mayo #CincoDeMayo

May 5 – World Password Day #WorldPasswordDay

May 6 – Nurses Day #NursesDay

May 8 – World Donkey Day #DonkeyDay

May 10 – World Lupus Day #LupusDay

May 11 – Eat What You Want Day #EatWhatYouWantDay

May 12 – Limerick Day #LimerickDay

May 13 – World Cocktail Day #CocktailDay

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May 14 – Mother’s Day (US) #MothersDay

May 15 – International Day of Families #FamilyDay

May 15 – National Chocolate Chip Day #ChocolateChipDay

May 16 – Love a Tree Day #LoveATreeDay

May 17 – World Baking Day #BakingDay

May 18 – Visit Your Relatives Day #VisitYourRelativesDay

May 20 – World Bee Day #BeeDay

May 21 – Endangered Species Day #EndangeredSpeciesDay

May 22 – Sherlock Holmes Day #SherlockHolmesDay

May 24 – National Scavenger Hunt Day #NationalScavengerHuntDay

May 24 – Brother’s Day #BrothersDay

May 25 – Wine Day #WineDay

May 28 – Hamburger Day #NationalHamburgerDay

May 27 – Heat Awareness Day #NoFryDay

May 29 – Memorial Day #MemorialDay

May 30 – National Creativity Day #NationalCreativityDay

June 2023

Themes for the month

Pride Month

Men’s Health Education and Awareness Month

June hashtag calendar

June 2 – Rocky Road Day #RockyRoadDay

June 3 – Donut Day #DonutDay

June 5 – World Environment Day #WorldEnvironmentDay

June 5 – National Cancer Survivor’s Day #NCSD2023

June 6 – Drive-in Movie Day #DriveInMovieDay

June 7 – Chocolate Ice Cream Day #ChocolateIceCreamDay

June 8 – World Oceans Day #WorldOceansDay

June 8 – Best Friends Day #BestFriendsDay

June 10 – London Fashion Week begins #LFW

June 11 – Make Life Beautiful Day #MakeLifeBeautiful

June 14 – National Flag Day #FlagDay

June 14 – World Blood Donor Day #GiveBlood

June 16 – Fudge Day #FudgeDay

June 17 – Eat Your Vegetables Day #EatYourVegetablesDay

Season 4 Vegan GIF by The Office - Find & Share on GIPHY

June 18 – International Picnic Day #PicnicDay

June 19 – Martini Day #MartiniDay

June 19 – Juneteenth #Juneteenth

June 19 – Father’s Day #FathersDay

June 20 – World Refugee Day #WorldRefugeeDay

June 21 – First Day of Summer #FirstDayOfSummer

June 21 – National Selfie Day #NationalSelfieDay

June 21 – World Music Day #WorldMusicDay

June 21 – International Yoga Day #InternationalYogaDay

June 24 – Take Your Dog To Work Day #TakeYourDogToWorkDay

June 27 – Sunglasses Day #SunglassesDay

June 30 – Social Media Day #SMDay, #SocialMediaDay

July 2023

Themes for the month

National Ice Cream Month

National Grilling Month

July hashtag calendar

July 1 – Joke Day #JokeDay

July 2 – World UFO Day #WorldUFODay

July 4 – Independence Day #July4th

July 5 – Bikini Day #BikiniDay

July 6 – Fried Chicken Day #FriedChickenDay

July 7 – World Chocolate Day #WorldChocolateDay

July 9 – Fashion Day #FashionDay

July 10 – Pina Colada Day #PinaColadaDay

July 11 – Cheer Up the Lonely Day #CheerUpTheLonelyDay

July 12 – Malala Day #MalalaDay

July 13 – French Fries Day #FrenchFriesDay

July 14 – Mac & Cheese Day #MacCheeseDay

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July 15 – Give Something Away Day #GiveSomethingAwayDay

July 16 – Guinea Pig Appreciation Day #GuineaPigs

July 17 – World Emoji Day #WorldEmojiDay

July 17 – Ice Cream Day #IceCreamDay

July 18 – Nelson Mandela International Day #MandelaDay

July 20 – Lollipop Day #LollipopDay

July 21 – Junk Food Day #JunkFoodDay

July 24 – Tequila Day #TequilaDay

July 24 – Parents’ Day #ParentsDay

July 26 – All or Nothing Day #AllOrNothing

July 28 – Milk Chocolate Day #MilkChocolate Day

July 29 – Lipstick Day #LipstickDay

July 30 – International Day of Friendship #DayOfFriendship

July 31 – Harry Potter’s Birthday #HappyBirthdayHarry

August 2023

Themes for the month

National Immunization Awareness Month

Black Business Month

August hashtag calendar

August 2 – Coloring Book Day #ColoringBookDay

August 3 – Watermelon Day #WatermelonDay

August 5 – Blogger Day #BloggerDay

August 5 – Beer Day #BeerDay

August 7 – National Sisters Day #SistersDay

August 8 – Cat Day #CatDay

August 9 – Book Lovers Day #BookLoversDay

August 11 – Sons and Daughters Day #SonsAndDaughtersDay

August 12 – World Elephant Day #WorldElephantDay

August 13 – International Lefthanders Day #LefthandersDay

August 13 – Bowling Day #Bowling Day

August 15 – Relaxation Day #RelaxationDay

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August 16 – Tell a Joke Day #TellAJokeDay

August 17 – Non-Profit Day #NonProfitDay

August 18 – Never Give Up Day #NeverGiveUp

August 19 – World Photo Day #WorldPhotoDay

August 19 – World Humanitarian Day #WorldHumanitarianDay

August 20 – National Lemonade Day #NationalLemonadeDay

August 23 – Sponge Cake Day #SpongeCakeDay

August 25 – Banana Split Day #BananaSplitDay

August 26 – Dog Day #DogDay

August 27 – World Rock Paper Scissors Day #RockPaperScissor

August 29 – Chop Suey Day #ChopSuey

September 2023

Themes for the month

Childhood Cancer Awareness Month

Suicide Prevention Month

Friendship Month

Back to School

September hashtag calendar

September 2 – World Coconut Day #WorldCoconutDay

September 4 – Eat An Extra Dessert Day #EatAnExtraDessert

September 4 – Labor Day #LaborDay

September 5 – International Day of Charity #CharityDay

September 6 – Read a Book Day #ReadABookDay

September 7 – Superhuman Day #SuperhumanDay

September 8 – International Literacy Day #LiteracyDay

September 9 – Stand Up To Cancer Day #KissCancerGoodbye

September 11 – Day of Service and Remembrance #911Day

September 12 – Grandparents Day #GrandparentsDay

September 13 – Positive Thinking Day #PositiveThinkingDay

September 15 – Greenpeace Day #GreenpeaceDay

September 15 – London Fashion Week begins #LFW

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September 19 – Talk Like a Pirate Day #TalkLikeAPirateDay

September 21 – International Day of Peace #PeaceDay

September 21 – Miniature Golf Day #MiniGolfDay

September 21 – World Alzheimer’s Day #Alzheimer’sDay

September 22 – Car-Free Day #CarFreeDay

September 22 – Hobbit Day #LordOfTheRings

September 23 – First Day of Fall #1stDayOfFall

September 24 – International Rabbit Day #InternationalRabbitDay

September 26 – European Day of Languages #EDL2023

September 27 – World Tourism Day #WTD2023

September 28 – Good Neighbor Day #GoodNeighborDay

September 29 – World Heart Day #HeartDay

September 30 – Love People Day #NationalLovePeopleDay

October 2023

Themes for the month

Breast Cancer Awareness Month

Domestic Violence Awareness Month

Global Diversity Awareness Month

National Bullying Prevention Awareness Month

National Cyber Security Awareness Month

October hashtag calendar

October 1 – World Vegetarian Day #WorldVegetarianDay

October 1 – International Coffee Day #CoffeeDay

October 2 – Name Your Car Day #NameYourCarDay

October 4 – World Animal Day #WorldAnimalDay

October 4 – National Taco Day #NationalTacoDay

October 5 – World Teachers Day #WorldTeachersDay

October 6 – Noodle Day #NoodleDay

October 10 – World Mental Health Day #WorldMentalHeathDay

October 11 – International Day of the Girl #DayOfTheGirl

October 13 – Train Your Brain Day #TrainYourBrainDay

October 13 – World Sight Day #WorldSightDay

October 14 – World Egg Day #WorldEggDay

October 15 – Global Handwashing Day #GlobalHandwashingDay

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October 16 – World Food Day #FoodDay

October 17 – Spreadsheet Day #Spreadsheets

October 19 – Evaluate Your Life Day #EvaluateYourLife

October 21 – Reptile Awareness Day #ReptileAwarenessDay

October 22 – Make a Difference Day #MDDAy

October 24 – United Nations Day #UNDay

October 25 – Greasy Foods Day #GreasyFoodsDay

October 26 – Pumpkin Day #PumpkinDay

October 28 – Chocolate Day #NationalChocolateDay

October 30 – Checklist Day #ChecklistDay

October 31 – Halloween #Halloween

November 2023

Themes for the month

Men’s Health Awareness Month #Movember

Epilepsy Awareness Month

November hashtag calendar

November 1 – World Vegan Day #WorldVeganDay

November 2 – International Stress Awareness Day #StressAwarenessDay

November 3 – Sandwich Day #SandwichDay

November 4 – Candy Day #CandyDay

November 4 – Use Your Common Sense Day #CommonSense

November 8 – Cappuccino Day #CappuccinoDay

November 9 – World Freedom Day #Freedom Day

November 11 – Veterans Day #VeteransDay

November 11 – Singles Day #SinglesDay

November 12 – Happy Hour Day #HappyHourDay

November 13 – World Kindness Day #WKD

November 13 – Tongue Twister Day #TongueTwisterDay

November 14 – World Diabetes Day #WDD

November 15 – Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay

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November 16 – International Day for Tolerance #ToleranceDay

November 16 – Fast Food Day #FastFoodDay

November 18 – Mickey Mouse’s Birthday #MickeyMouse

November 19 – International Men’s Day #InternationalMensDay

November 19 – Women’s Entrepreneurship Day #WomensEntrepreneurshipDay

November 21 – World Hello Day #WorldHelloDay

November 23 – Espresso Day #EspressoDay

November 23 – Thanksgiving Day #Thanksgiving

November 24 – Black Friday #BlackFriday2023

November 25 – Small Business Saturday #SmallBusinessSaturday

November 26 – National Cake Day #NationalCakeDay

November 27 – Cyber Monday #CyberMonday

November 28 – French Toast Day #FrenchToastDay

November 28 – Giving Tuesday #GivingTuesday

December 2023

Themes for the month

Hanukkah: December 18 – December 26

Christmas: December 24-26

Kwanzaa: December 26 – January 1

December hashtag calendar

December 1 – World AIDS Day #WAD2023

December 2 – Play Basketball Day #PlayBasketballDay

December 3 – Make A Gift Day #MakeAGiftDay

December 4 – Cookie Day #CookieDay

December 5 – International Ninja Day #DayOfTheNinja

December 7 – Cotton Candy Day #CottonCandyDay

December 8 – Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay

December 8 – Brownie Day #BrownieDay

December 9 – Christmas Card Day #ChristmasCardDay

December 10 – Human Rights Day #HumanRightsDay

December 11 – International Mountain Day #InternationalMountainDay

December 12 – Gingerbread House Day #GingerbreadHouseDay

December 14 – Monkey Day #MonkeyDay

December 15 – 10 Days to Christmas #10DaysToGo

December 18 – Bake Cookies Day #BakeCookiesDay

Baking Merry Christmas GIF by Acorn TV - Find & Share on GIPHY

December 21 – Crossword Puzzle Day #CrosswordPuzzleDay

December 21 – First Day of Winter #WinterSolstice

December 24 – Christmas Eve #ChristmasEve

December 25 – Christmas Day #MerryChristmas

December 31 – No Interruptions Day #NoInterruptionsDay

December 31 – New Year’s Eve #NewYearsEve

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