Seasonal

Unlock the secrets to a successful holiday marketing campaign with our five actionable tips.

Opt-out campaigns around sensitive dates such as Mother’s Day are now incredibly popular, but are they doing more harm than good? We explore the next stage in opt-out marketing.

Check out the key social media days you can tap into for extra engagement in 2023.

Black Friday/Cyber Monday is the biggest event in the ecommerce calendar (or is it? 👀)

Have you ever wondered what a perfect holiday marketing campaign looks like? Wonder no more. we've got the answer for you.

Christmas adverts are now something we all look forward to. What tactics can we learn from them, ready to apply to our email campaigns? Let's take a look.

The countdown to Black Friday has begun - are you ready?

Black Friday and Cyber Monday are undoubtedly the biggest shopping days for online retailers. Kick-off the holiday season right, by making sure you’re prepared for the shopping-frenzy to come.

2020 has been a year of uncertainty and Black Friday proved to be the same.

Being a responsible marketer is something that dotdigital strives to be. Part of that means making sure we are listening to what’s going on in the industry, understanding current trends, and helping our customers go into busy periods armed with the tools needed to get the best success possible for their businesses.

How to engage every audience this holiday season Customer engagement, Email marketing, Seasonal The holiday season means different things to different people. Each one of your customers will have different...

Holiday marketing essentials 5 copywriting tips for the holiday season The holidays always roll around quicker than we expect. One minute it’s April and we’re just getting settled into the...

It’s a safe bet that if you ask a deliverability expert about the holiday season, they would almost all tell you to expect more list churn than in non-holiday time....

How to nail Hallmark holidays The holiday season is fast-approaching but what does that really mean? The holidays don’t start at Black Friday and end at the New Year, after...

10 back-to-school email marketing tips to inspire your next campaign Email marketing, Seasonal Did you know the ‘back-to-school’ and ‘back-to-college’ season is the second largest retail event after the Christmas...

How to fly the flag in your marketing Customer engagement, Seasonal June is the month of Pride. With origins in New York in 1970, Pride has grown to become an...

How to add cultural events to your marketing calendar Customer engagement, Seasonal, Social media marketing Cinco de Mayo is upon us. For many of us, this day conjures up images...

6 Mother's Day email marketing campaigns to learn from Email marketing, Seasonal Mother’s Day, an established holiday, it’s a time where inboxes will be full of promotions to entice shoppers....

It seems like only yesterday we were discussing Black Friday tactics and how to engage shoppers in the post-holiday season. But, as is always the case, the end of one holiday paves the way for the next. And the next is Valentine’s Day. We have five top tips to help you get ready for the next round of seasonal marketing emails.

Holiday marketing isn’t just for ecommerce brands. B2B organizations can maximize the holidays as an opportunity to engage clients and prospects with fun and relevant email marketing campaigns.

It’s never too early to begin thinking about your marketing for the 2021 holiday season. Getting ready now will help significantly as we ramp up for the busiest season of the year.